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BBA (Hons.)

PROGRAM INFO

START DATE END DATE DURATION LAST DATE TO APPLY PROGRAM FEE (YEARLY)

 

01 August 2018

 

 

31 July 2021

3 Years

15 August 2018

Rs. 4.0 Lacs

Objective 

The three-year fully residential BBA Degree programme is designed to give you a global business management perspective through a unique pedagogy of learning and interaction among peers. Today's global economy rewards people who can traverse borders, understand cultures and operate in international-context. With industry focus, this programme aims to make you proficient in using software tools, processes and best practices that they will need to get jobs in the industry.

Credit Structure 

Foundation Courses- A strong foundation is provided through liberal arts/ social science courses with emphasis on creating the right attitude. Endeavour is to build a broad foundation and critical skillset necessary to succeed in business, environment.

Core Courses- The BBA has industry relevant, function specific core courses ensuring a promising career to the students. With heavy focus on business management research, industry personnel interaction with students and faculty and Harvard Business Case study method, we aim to bring experiential learning to the classroom.

Specialization Courses- Vocational focus of business concentration during second and third year allow you to concentrate in the area of choices, such as Entrepreneurship and Family Business, Hospitality Management, Banking and Insurance. The minimum credit requirement for any specialization is 15 credits.

Skill-Based Courses- The program lays a lot of emphasis on skill-based courses to equip students with the knowledge and skills necessary to effectively handle issues commonly encountered in day to day work life, and compete successfully.

Elective Courses- The uniqueness of the program lies in the amalgamation of business education with law, public policy and international affairs, in addition to your specialization-specific elective. The students have the opportunity of opting for a variety of subjects from other schools- a flexibility which only a few universities in India offer. The various schools of JGU offer cross-listed courses which are open to all students of the university. These are called the cross-registered courses

COURSE STRUCTURE

SEMESTER 1

Business Maths

This course is intended for students majoring in business or social science discipline. This course is designed to cover the full spectrum of basic algebra and preliminary statistics, placing every concept with generic applications.

Business English

History of World Trade & Commerce

Understanding Human Behavior

Management Thoughts & Function

Micro Economics

Environmental Management

Foreign Language (Optional)

Microsoft (MS) Excel is a powerful tool to use for numeric computations and analysis using a grid of cells arranged in numbered rows and letter-named columns to organize data manipulations like arithmetic operations.

SEMESTER 2

Indian Politics, Public Policy & Economy

Philosphy & Business

Psychology is “the study of the mind and behavior" and the aim of the course is to familiarize Students with a wide range of theories and research investigating human behavior. The course examines both theoretical and practical aspects of psychology.

Business, Government and Society

Business Statistics

Introduction to Sociology

Macro Economics

Organizational Behavior -1

Understanding Climate Change

Foreign Language (Optional)

SEMESTER 3

Management of Information Tech & Business

Understanding Financial Statements

Data Analysis & Interpretation

Media and Society

WAC

Introduction to Spreadsheets

Foreign Language

Organization Behavior-2

Foreign Language (Optional)

SEMESTER 4

People Management

Introduction to Financial Management

Introduction to Operations Management

Critical Thinking and Analysis

This course is designed to introduce students to the art of decision making and managerial decision making in particular. As future managers the students will deal with a complex mesh of organizations and an ever changing environment.

VAC

New Venture Planning

Foreign Language

Introduction to Marketing

Foreign Language (Optional)

SEMESTER 5

Managing Creativity & Innovation

Strategic Management

This course will take you on a journey where you will learn to analyze a company's business environment, select a strategy, and construct the organization necessary to put it into action.

Legal Aspects of Business

Cross Cultural Management

Business Ethics and Value Clarity

Technology Management

Foreign Language (Optional)

Understanding Emerging Markets

Business Etiquette and Presentation Skills

Elective-1

Elective-2

Elective-3

SEMESTER 6

International Business

Predictive Analytics

Intellectual Property and Business Models

Designing and Managing Smart Living

Managing Digital Business

Design Thinking

Elective-4

Elective-5

Elective-6

Negotiations & Bargaining Skills

Dissertation work

Foreign Language (Optional)

Post program careers